Giti Secures First European OE Fitment with the Volkswagen Group

- Oct 23, 2017

Giti Tire has confirmed its first European original equipment (OE) homologation fitment for its Giti brand with the Volkswagen Group. The GitiSynergy E1, in size 185/70 R14 88H, will be fitted to the Seat Ibiza. The cars are being produced in Martorell, Spain.

The GitiSynergy E1 features a new ECO high performance compound and ultra-curve profile. Designed to lower a vehicle’s CO2 footprint, the results are superior drive and braking performance on dry and wet roads.

Engineered in Germany, all track tests were undertaken at the company MIRA facility in the UK, Idiada in Spain and ATP in Germany, with thousands of miles completed on roads around the continent to fine tune each tyre’s performance credentials.

Stefan Fischer, Managing Director - Europe for Product Technology and R&D Centre Europe at Giti Tire, said: “We are proud on our first OE-fitment in Europe with the Volkswagen Group. This underlines our ambitions in the OE market and underlines the excellent work in the European R&D Centre of Giti Tire.”

“Giti Tire already supplies tires to the Volkswagen Group in US, Brazil, China, and now also in Europe. The fitment of the Seat Ibiza is the next step in the chapter of Giti Tire and a milestone in Europe”, said Martin Wells, Key Account Director OEM Europe for Giti Tire.

About Giti Tire

Giti Tire Group, (headquartered in Singapore) has roots in the tire business going back to 1951. Giti Tire operates seven manufacturing plants and produces a broad range of tire products, serving major original equipment vehicle manufacturers, auto-service outlets, motorsports teams, tire dealers, and consumers in more than 130 countries worldwide.

Giti Secures First European OE Fitment with the Volkswagen Group